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The huge windfall USA could earn from World Cup as Boston area alone tipped for $1bn income

Photo by Aric Becker / AFP via Getty Images
Photo by Aric Becker / AFP via Getty Images
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The 2026 World Cup is being hosted across North America this summer, though quite a lot of the games, including the final, will take place in the USA.

While the hydration breaks in every single game are not something many fans of soccer are used to, this summer’s tournament has largely been good so far.

The USMNT, in particular, have enjoyed a great start and secured a place in the Round of 32 with a group game left to play.

But it’s not just on the field where the US are thriving, with it expected that the country will earn around $17bn during the duration of the 2026 World Cup.

General view of a United States flag inside the stadium before the FIFA World Cup 2026 Group D match between USA and Australia
Photo by MB Media/Getty Images

USA could net $17bn from 2026 World Cup

CBS News recently shared a news report on X/Twitter, in which they detailed the financial success of one sports bar in Boston.

The reporter explained that said bar had just enjoyed its best week in 22 years thanks to the World Cup.

She said: “It is a sports bar in Boston, and they have been hosting watch parties for fans all over the world.

“And here’s a crazy stat for you, they just had their best week in 22 years, and it’s all because of the World Cup.

The reporter continued: “They had sales projections for the entire World Cup, they beat it in just one week.”

It was then explained that Boston alone could earn $1bn from the tournament, while the US on the whole could net $17bn.

She stated: “Now this isn’t just one bar having a good run, economic expectations for the area around Boston are $1bn from the World Cup, and across the United States, $17bn.”

It is a pretty huge boost for the economy and one that is very similar to the 2022 World Cup in Qatar, where the economic value of hosting the tournament was also expected to be around $17bn.