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Report: Stewart Donald doesn’t want to sell Sunderland

Ian Horrocks/Sunderland AFC via Getty Images
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Sunderland are aiming to win promotion to the Championship via the League One playoffs.

Sunderland owner Stewart Donald talks to the fans during the Sky Bet League One match between Sunderland and Wycombe Wanderers at Stadium of Light on November 17, 2018 in Sunderland,...

According to The Northern Echo, Sunderland owner Stewart Donald does not plan to sell the club.

The report, though, has claimed that Donald wants outside investment in the club, and that he is in discussions regarding it.

It has been reported that the Sunderland owner has no intention of selling the Black Cats, and that he is keen on including investors in the set-up for future investment.

Encouraging update

Sunderland are a massive club, and if the Black Cats are able to win promotion to the Championship for the 2019-20 campaign via the League One playoffs, then their value will only go higher.

It is very encouraging that Donald does not reportedly plan to sell Sunderland, as he has been good for the Black Cats.

New Sunderland owner Stewart Donald poses outside the ground at the Stadium of Light on May 21, 2018 in Sunderland, England.

The size and potential of Sunderland is huge, and if Donald is able to bring in outside investment, then it is only going to take the club back towards the Premier League.

What Sunderland now need is for the players to do their business on the pitch and negotiate through the League One playoffs.

Sunderland owner Stewart Donald talks to the fans during the Sky Bet League One match between Sunderland and Wycombe Wanderers at Stadium of Light on November 17, 2018 in Sunderland,...