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LIV Golf could suffer another potential ‘big hit’ as consequence of the PGA Tour striking new deal

Photo by Octavio Passos/Getty Images
Photo by Octavio Passos/Getty Images
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LIV Golf faces a completely uncertain future right now.

It was back in April when Saudi Arabia’s PIF announced that they would no longer be funding the LIV Golf league.

That came as a devastating blow to LIV Golf and, of course, their players.

Now LIV Golf CEO Scott O’Neil is desperately trying to secure fresh investment in the hope of preventing the league from folding.

Scott O'Neil watches on during the final round of LIV Golf Virginia
Photo by Ben Hsu/Icon Sportswire via Getty Images

As a result of the uncertainty surrounding the league, their biggest star, Bryson DeChambeau, is still yet to sign a new deal.

LIV Golf’s Bryson DeChambeau allegedly spoke with PGA Tour officials during The Masters in order to gauge how a potential return would look.

And as bleak as things looked already, LIV has just been dealt yet another body-blow.

LIV Golf could suffer another ‘big hit’ as consequence of the PGA Tour’s new deal

The PGA Tour announced a partnership with the Asian Tour last week.

The best players on the Asian circuit will earn places on the DP World Tour with a number of events set to be co-sanctioned.

Then those players will have the opportunity to earn their PGA Tour cards through the dual membership scheme.

And golf journalist Ryan Lavner believes that could be a major problem for LIV Golf over the next six months.

He shared a warning for LIV Golf when speaking on The Golf Channel Podcast with Rex and Lav.

LIV CEO Scott O’Neil had been targeting those national opens as being integral to what LIV Golf was going to be going forward and now having those stripped away, I am thinking of Singapore and Hong Kong in particular, when they are in the market for new investors – having the Asian Tour part of that sales pitch [was beneficial]. So it was certainly a hit, he explained.

LIV Golf logo during LIV Greenbrier
Photo by Isaiah Vazquez/Getty Images

The second one is how it relates to the world golf rankings. This year LIV Golf players have been receiving reduced points because of their tournaments in large part because they did have this opening, they did have this promotion and relegation between these two tours.

The OGWR has the opportunity at the beginning of 2027 to reevaluate LIV Golf’s standing as it relates to receiving world ranking points. Without this pathway you could see a U-turn as it relates to world ranking points. Which, again, if you are an investor looking at LIV Golf for 2027, that would certainly be a big hit there.

World ranking issues for LIV Golf

With the PGA Tour striking a deal with the Asian Tour, LIV will be left with only its own standalone Promotions qualifying event as a pathway to their league.

As such, their hopes of retaining their world ranking points will significantly decrease.

LIV Golf may or may not be here next year.

However, if they do manage to hang around, it seems almost certain that they will be operating on a much smaller scale.

And without world ranking points on offer, the best players in the world will undoubtedly want to ply their trades elsewhere.

The PGA Tour joining forces with the Asian Tour was another brilliant chess move by Brian Rolapp.

Death by a thousand cuts comes to mind.