Much-maligned West Ham United vice-chairman Karren Brady has lifted the lid on how she deals with the abuse she receives on Twitter.
A woeful start to life at their new Olympic Stadium home had morale on the pitch and in the stands at a new low.
Fighting amongst fans and safety fears at the ground as well as a perceived lack of the famous intimidating Hammers atmosphere from Upton Park has seen the stadium switch cited by many as a reason for the club’s contrast in fortunes compared to their fantastic campaign last term.
The Hammers have picked up of late and sit 12th in the Premier League table going into Monday’s home game against Manchester United.
The stadium issues have driven a wedge between factions of supporters and the club’s owners. And a disastrous summer of cheap and inadequate transfer business has not helped either.
West Ham United vice chairman Karren Brady
Brady was allegedly spat at by her own fans during this season’s 4-2 home defeat to Watford and has become something of a hate figure to a section of disgruntled supporters.
And now in an interview with The Times, Brady has revealed how she deals with the abuse she receives.
“I get called terrible things, but it doesn’t matter what people say about you, it matters how you react,” Brady told The Times.
“Nobody sets out to be disliked. But equally I don’t care what the man in the bedsit with the green Biro doing d**k all with his life thinks of me.
“Why should I? I just block, block, block. I am a very content person. And I’m insulated by a very thick skin.”
Match stewards attempt to make West Ham United fans sit down at the London Stadium
Brady has been vilified after claiming to have overseen the ‘most successful football stadium migration in history’ back in July before a ball was even kicked in the new Premier League season.
In reality the move has been beset by serious problems which have made the club a laughing stock and left many fans unhappy.
The club did sell 52,000 season tickets in the summer, though – second only to Manchester United – and a move of that scale was never going to be plain sailing.
Supporters will want to see less words and more action from Brady and the club’s owners David Sullivan and David Gold, particularly in the January transfer window where a number of top quality reinforcements are required to ensure the Hammers remain a Premier League side next season.
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