If you don’t mind entertainment that enlightens and enrages then Netflix has plenty of documentaries for you. That being said, even the most seasoned of audiences may feel their blood begin to boil while watching the platform’s latest non-fiction offering.

The three-part limited series The Most Hated Man on the Internet hit Netflix on Wednesday, July 27, 2022 and looks into the story of IsAnyoneUp.com founder Hunter Moore.

It was a site launched in 2010 that allowed users to upload nude images of women. Sometimes photo uploads were accompanied by victims’ personal information and social media handles. Needless to say, the site caused distress and swiftly achieved notoriety.

Charlotte Laws is one of the women who took action against Moore and the site after nudes of her daughter were made public. However, there are numerous figures who played a role in the downfall of IsAnyoneUp.com. One of those was James McGibney. But who is he and how does he come into The Most Hated Man on the Internet?

The Most Hated Man on the Internet Cr. Netflix © 2022

Who is James McGibney in The Most Hated Man on the Internet?

Former marine and entrepreneur James McGibney is the founder of a website called BullyVille.com, as well as other sites.

After his time in the Marines, the Radio Times reports that he founded a satellite-based tracking company called SecuraTrak. In 2011 he then established CheaterVille.com, a site which allowed users to anonymously post photos of individuals accused of cheating. The images were often accompanied by stories.

However, Wired reports that he shut the website down after discovering some users were posting fake and deceiving content about women they were interested in or felt rejected by.

As for the aforementioned BullyVille, this was launched in 2012 and was dedicated to naming and shaming bullies, encouraging victims to share their stories with others and find comfort and strength in solidarity.

Hunter Moore and IsAnyoneUp.com

James opens up about his encounter with Hunter Moore in the Netflix documentary, saying he was “appalled” by what he saw on IsAnyoneUp.

The Cinemaholic reports that Mcgibney began advertising on the site to gain its founder’s trust, as he felt nobody liked Moore but that nobody was doing anything about it. Once he gained his trust, he offered to purchase the website from Moore and he agreed. McGibney helped convince Moore by telling him that it was only a matter of time before the site would land him in jail.

The Radio Times reports that McGibney bought the domain for “less than $15,000” in April 2012 and rerouted it to BullyVille.

If you go onto IsAnyoneUp today you’ll be redirected to McGibney’s site where he explains his aim.

“I took over and shut down the despicable revenge porn website www.isanyoneup.com, but my work is not done,” he writes. “We’re building an online community that helps victims of bullying, stalking, and harassment – instead of asking for a donation, I’m inviting you to join the team as an investor in AnyOneUp, Inc.”

The Most Hated Man on the Internet | Official Trailer | Netflix

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The Most Hated Man on the Internet | Official Trailer | Netflix
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Where is James McGibney now?

After he acquired the IsAnyoneUp domain, McGibney and his company ViaView were ordered to pay $1 million for an Anti-SLAPP (strategic lawsuits against public participation) sanction in 2015, the Radio Times reports. This was in addition to $300,000 in lawyer’s fees to Neal Rauhauser for filing “baseless” claims in lawsuits against him.

In 2016, however, the ruling was reduced from $1m to $150,000 after being briefly and temporarily reversed.

After an appeal in 2018, the sanctions were actually overturned; the court determined them unreasonable and the case was eventually reversed.

Fast forward to 2021 and McGibney celebrated earning a certification in cybersecurity from Harvard University. He is now studying for a Doctorate in Technology.

What happened to Hunter Moore?

In 2015, Moore pled guilty to aggravated identity theft and aiding and abetting in the unauthorized access of a computer. He was sentenced to two and a half years in federal prison, followed by three years of supervised release.

He also had to pay a $2,000 fine and $145.70 in restitution, and received an order to delete all the data on his seized computers.

He was released from prison in May 2017.

The Most Hated Man on the Internet is streaming exclusively on Netflix.

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