A dangerous trend that was rose to prominence in 2019 has resurfaced on social media – please do not take part in the Blue Whale Challenge but find out about the Pink Whale Challenge instead.

Most social media challenges are light-hearted and humorous, aimed to create some fun and positivity online. However, sometimes, some far more sinister trends become viral, too.

The Blue Whale Challenge has existed on social media for a long while, and every now and again its popularity surges again – this inappropriate ‘suicide‘ challenge must be eradicated completely.

Social media users are trying to replace this challenge with a new one, The Pink Whale Challenge, which aims to spread love and positivity online.

Find out more here!

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The Blue Whale Challenge resurfaces on social media

The Blue Whale Challenge is an online suicide game aimed at teenagers. It emerged in early 2019 and now seems to have resurfaced in 2020.

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It sets 50 challenges over 50 days, with the task you have to complete rising in seriousness each day. On the last day, the challenge demands that you commit suicide, and has caused many deaths around the world.

The challenge is conducted through social media platforms, and there is usually an individual telling another person which tasks to do each day.

Do not take part

If you see any indication of the Blue Whale Challenge online we urge you not to take part or to share anything to do with it.

This is a new type of cyber-bulling and online criminal activity that encourages social media users to obey the rules of others online. People are being forced into doing very dangerous tasks that could even result in death.

Many administrators of the challenge are messaging people via social media, so please put your accounts onto private so that you don’t receive such messages.

If you see anyone sharing #bluewhalechallenge or any related hashtags this could be a symbol that they are participating and may need assistance.

Social media users spread the Pink Whale Challenge

To take the limelight away from the Blue Whale Challenge, many social media users have been sharing a new challenge instead, known as the Pink Whale Challenge.

The challenge is about loving yourself and spreading positivity, a clear opposite to the rules of the Blue Whale Challenge. Similarly, it is also a 50 day challenge, encouraging people to engage in a different task every day.

Tasks could include writing ‘I am beautiful’ onto your hand, waking up early to watch the sunrise or spending time with friends and family. On the 50th day, the challenge states you must: “Look in the mirror. Think about the past months. Look at how your life is worth it. Suicide is not the answer. You are loved.”

Mental health support is available

If you have been affected by the nature of the Blue Whale Challenge and need someone to speak to, here are some resources to get mental health support. 

Anxiety UK 
Call: 03444 775 774 
Visit: http://www.anxietyuk.org.uk/

Call: 0300 123 3393
Visit: http://www.mind.org.uk/

Call: 116 123
Visit: http://www.samaritans.org/