Newcastle United have been strongly linked with Rondon, with West Brom apparently offering the striker to a range of Premier League clubs.
The Baggies are believed to be keen to raise money for Rondon this summer, as they look to fund new additions.
Rondon has a £16.5 million release clause at West Brom, following their relegation to the Championship.
Albion are now said to be looking for that to be activated, as Moore looks to sell.
Rondon has earned credit from West Brom fans for his work-rate, but he has never scored prolifically at the Hawthorns.
If West Brom do sell Rondon this summer, they have been linked with bringing in the likes of Matej Vydra and Romaine Sawyers, to improve their attack.