So the Hammers shocked everyone when they paid over £8 million to sign little known Preston forward and former bar man Jordan Hugill.
The move raised eyebrows and was greeted with apathy from West Ham fans who were expecting to see the club push the boat out to land an established star after the co-owners David Sullivan and David Gold failed to show the kind of transfer ambition promised on leaving the Boleyn Ground for Stratford.
Sceptics who said Hugill was not good enough have been proved right so far with the burly target man managing just three brief substitute appearances in the claret and blue so far.
Reports over the weekend in the likes of The Sun, claim West Ham will be offloading Hugill in the summer, just 6 months after signing him.
That has led to conspiracy theories and conjecture doing the rounds on fans forums and social media as to why the club signed him in the first place.
The East Londoners would never have been able to openly admit such and Moyes probably hoped Hugill might surprise everyone and make a fist of things in the Premier League.
With 10 goals at the halfway stage for Preston this season, Hugill had proved he was more than capable of performing at Championship level and would undoubtedly have cost the club more if they did drop and were desperately searching for strikers to operate in the second tier.
However with the Hammers looking all but safe now and with the inevitable prospect of much-needed top quality additions in the summer, it makes sense that Hugill will be surplus to requirements.
Whether the club can recoup the £8million they paid remains to be seen but some should he impress in the remaining games it won't hurt his or West Ham's cause.