Reuters - Goldman's comedy moment

Goldman Sachs hosted an event at a New York comedy club on Wednesday night to create some buzz for its new lending platform by poking fun at hidden fees that have frustrated and outraged consumers.

Reuters reports that the Wall Street bank is trying to court Main Street borrowers saddled with credit card debt through its recently launched personal loan platform Marcus, which it says charges borrowers principal and interest, but not fees.

The Goldman-sponsored comedy show featured members of Chicago’s famed Second City comedy troupe and menu items like “truffle macaroni & fees,” “steak and gorgonzola fee-zza” and drink specials including “fee’d up gimlet.”

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