Norwich City chief's comments on Alex Pritchard highlight Swansea City's mistake

Swansea City manager Paul Clement looks dejected

Alex Pritchard has thrived at Norwich City since moving from Tottenham Hotspur - and Swansea City could've had a £20m player on their hands.

Norwich City's Alex Pritchard celebrates scoring their first goal

Alex Pritchard’s ankle injury sustained at the Under-21 European Championships in the summer of 2015 could hardly have been timed worse.

The creative midfielder had just returned from a superb loan spell at Brentford, earning a place in the second tier’s Team of the Season to boot, and looked certain to make his mark in Mauricio Pochettino’s Tottenham Hotspur first-team.

Two years on, however, Pritchard is only now starting to rediscover the form that made him one of the Championship’s most feared attackers during his stint at Griffin Park.

His opportunity at Tottenham may have passed him by but, after a sluggish start to life with new club Norwich City, the 24-year-old has now scored six goals and produced seven assists, starring in a stellar 2017.

Value skyrockets

Therefore, it’s no surprise Norwich’s director of football Stuart Webber has suggested Pritchard may be on the radar of top flight clubs this summer.

“If in the event someone did come for our highly-talented ones it is going to cost a hell of a lot of money,” Webber told the Eastern Daily Press when asked about the £8.5 million summer signing’s future at Carrow road.

“At that point we have to be realistic. If a top 10 Premier League club come for one of our players and offer us £20m no-one is stupid enough to say we can turn that down.”

Alex Pritchard playing for Tottenham Under-21s

Therefore, you can’t help wondering whether Swansea City missed a trick not bringing Pritchard to South Wales last summer – especially with Webber claiming that his value has more than doubled in 12 months.

The Standard claimed that The Swans were interested and Pritchard’s creativity and penchant for long-range wondergoals would surely have made him a fans favourite at the Liberty.

And with the relegated-threatened outfit over-reliant upon the creativity of Gylfi Sigurdsson (below), the one-time West Brom loanee could’ve been a much-needed deputy.

Swansea City's Gylfi Sigurdsson looks dejected

However, it appears that he may now be beyond their reach.

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