Ray Parlour describes main impact Olympic Stadium move will have for West Ham

Former Arsenal star Ray Parlour has suggested it's vital West Ham United end this season well.

Former Arsenal player Ray Parlour told the Alan Brazil Sports Breakfast Show for talkSPORT the main impact he feels the Olympic Stadium move will have on West Ham United.

The ex-Gunner has also suggested what he sees as the most important thing for the club over the rest of the campaign, as they look to try and create momentum heading into an important summer.

“The most important thing for West Ham is how they finish the season – There’s money to bring in more quality players. I’m sure the Olympic Stadium will attract some players and some bigger players,” said Parlour.

The stadium move is significant because it provides West Ham’s current players with a big platform to perform on. It’s a great spectacle and a great stage.

It’s also a stadium, which should see West Ham excel in terms of the development of their support base as it’s in a very accessible area for a lot of fans.

That should generate good revenue through season ticket sales and gate receipts, while the stadium will also create sponsorship and corporate opportunities, which just aren’t possible currently at their Upton Park base.

The manager, whoever that may be at the end of 2015/2016, needs to invest cash carefully and also deal with the pressure on the club to get into Europe, which creates a whole new level of opportunity in itself.

The future is looking very bright for West Ham and while there will be initial scepticism and a notion of missing Upton Park, the Olympic Stadium can quickly become a fitting home for the club.

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