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Badou Ndiaye’s reason for West Ham snub is damning for Gold and Sullivan

West Ham United owners David Sullivan and David Gold look on prior to the Premier League match between Burnley and West Ham United at Turf Moor on ...
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Stoke City signed Badou Ndiaye in the January transfer window from Turkish Super Lig giants Galatasaray after he rejected West Ham United.

West Ham United owners David Sullivan and David Gold look on prior to the Premier League match between Burnley and West Ham United at Turf Moor on May 21, 2017 in Burnley, England.

The division between the owners and the fanbase at West Ham United is developing into a chasm.

From the fury that followed the emotional Upton Park exit and the relocation to the initial unpopular London Stadium, to the club’s transfer strategy, Davids Gold and Sullivan have had to endure their fair share of criticism over recent times.

In fact, only a week or so has passed since a group of supporters accused Gold, Sullivan and Karen Brady of doing ‘more damage to the East End of London than Adolf Hitler did’, as reported by Goal.

So perhaps Badou Ndiaye made the right decision when he chose to join Stoke City from Galatasaray for £14 million in the January transfer window.

Badou Ndiaye (R) of Osmanlispor celebrates scoring during the UEFA Europa League group L football match between FC Steaua Bucharest and Osmanlispor in Bucharest, Romania on November 24,...

When asked why he decided to move to the relegation threatened Potters rather than West Ham, who had been interested since last summer, the Senegalese midfielder made his feelings clear.

“It wasn’t very complicated. I chose to join Stoke, which is a big club with a great history and great players, very experienced,” Ndiaye said in quotes reported by Turkish outlet Teledakar.

“It’s a good club with a very serene environment and everything I need to develop and to be in the optimum condition to play good football”.

Badou Ndiaye of Stoke City reacts during the Premier League match between Stoke City and Brighton and Hove Albion at Bet365 Stadium on February 10, 2018 in Stoke on Trent, England.

Ndiaye will have done his research and it would be no surprise to learn that the constant protests, the social media vehemence and underwhelming performances on the pitch in recent times put him off the idea of pulling on the claret and blue in January.

It really says a lot that Ndiaye would rather have committed his future to a Stoke side who, at the time of his move, looked far more likely to be relegated than David Moyes’ West Ham.

By the first week of March, however, the Hammers are only three points ahead.