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Boosted by tech, entrepreneurs take the plunge

Young Guns

As the U.S. economy solidifies and optimism climbs among small business owners , more would-be entrepreneurs are taking the plunge and launching start-ups. New, affordable technology platforms are also lowering the barrier of entry for upstarts.

Facebook's Cox shows immersive future of mobile ads

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On stage at the Cannes Lions advertising festival, Facebook's Chief Product Officer Chris Cox is telling advertising executives that he hears what they were looking for - more creative tools for crafting more immersive ads - and he has the solution.