West Ham were desperate for new recruits last month with a lack of squad depth becoming more acute thanks to a glut of injuries to key players.
The East Londoners were linked with more than 40 players but only ended up bringing Joao Mario on a short-term loan from Inter Milan and relative unknown Jordan Hugill from Championship side Preston.
The signing of striker Hugill on deadline day was greeted with apathy from supporters who had been promised transfer dealings that would elevate them to the 'next level' as a carrot to leave their beloved Upton Park from the former Olympic Stadium.
The 25-year-old has 10 goals for Preston this season, the best return of the former barman's career so far.
And now former Tottenham Hotspur and England legend Glenn Hoddle has reacted to the transfer, having seen Hugill work his way into the professional game via his football academy.
"So proud to see Jordan Hugill signing for a Premier League club!" Hoddle said on Twitter.
"Credit to all the guys at the Glenn Hoddle Academy when he joined us from nowhere at 18 and the hard work he has put in.
"Well done J."
So Proud to see Jordon Hugilll signing for a PL league club ! Credit to all the guys at the GHA when he joined us from nowhere at 18 ! and the hard work he has put in , well done J— Glenn Hoddle (@GlennHoddle) February 1, 2018
Nothing came of Hugill's time at Hoddle's academy and he ended up playing non-league football in his native Middlesbrough while working in pub.
Five years on he has earned himself a multi-million pound move to the Hammers where he will be playing with European Championship winners such as Mario and Jose Fonte as well as the likes of Marko Arnautovic and Manuel Lanzini.