Manager Slaven Bilic is under mounting pressure and has been heavily criticised by supporters for the quality of football on offer.
He has also been slammed for not shaping the side around star summer arrival Javier Hernandez who has been forced to play out of position on the wing and also substituted in most games.
So Hammers fans were dismayed if unsurprised when reports surfaced this week that Hernandez is seeking a swift exit in January.
Spanish media outlet Don Balon claims Chicarito wants to move to Spain to be closer to his girlfriend and Spanish actress Andrea Duro.
The news caused a meltdown from disgruntled Hammers fans on social media.
But supporters will be relieved after the Mexican hit out at the rumours on Twitter on Saturday night even copying his girlfriend into the tweet to prove a point.
"That’s a lie!" Chicharito said.
"I’m very happy at West Ham!! Come on you Irons!"
It is easy to see why there is talk of an early exit. Aside from not playing in his natural position, finishing matches and West Ham's poor start, a big risk factor for West Ham this January is European football and the fact Hernandez is not cup-tied.
Mexico's all-time record goalscorer is a proven top quality operator and having spent most of his career playing in the Champions League he is accustomed to that level of football.
Some big clubs, be it in the Champions League or Europa League, may be in need of a striker come January and there won't be many quality players who are not cup-tied for Europe like Hernandez.
The likes of Chelsea and even Arsenal and Spurs on these shores and a host of others like Bayern Munich, Monaco and Sevilla would all benefit massively from having Hernandez around.