West Ham co-owner David Sullivan polarises opinion amongst fans
Many Hammers fans are not happy with the transfer business conducted by the club in the last few windows.
The club's co-owners David Sullivan and David Gold were full of promises to fans ahead of their move to the Olympic Stadium last summer.
An 11th place finish in the Premier League was seen as satisfactory given the plethora of issues the Croatian has had to deal with from settling into their controversial new surroundings to injuries, the loss of Dimitri Payet, constant speculation over his future and poor recruitment.
Hammers boss Slaven Bilic said goodbye to Dimitri Payet in January
Issues at the new stadium and what fans feel are broken promises when it comes to West Ham's dealings in the transfer market have driven a wedge between some fans and the owners.
Supporters were promised big money, marquee signings as they made the move to Stratford in the summer.
Indeed the ability to compete with the Premier League elite as a result of the stadium move was held up as a carrot to fans dubious over the decision to leave the club's famous Boleyn Ground home of 112 years.
Instead Bilic's squad was diluted by a glut of overpriced buys, poor quality loans or free transfer signings in the last year.
West Ham have the second highest number of season ticket holders in the Premier League
But after more than 90% of the Hammers' 52,000 season ticket holders renewed their seats for the 2017/18 season, Sullivan has made a fresh promise on the club's official website.
“Once again, our supporters have shown magnificent commitment and devotion to West Ham United," Sullivan told whufc.com.
“When we took the decision to move our football club to London Stadium, we did so with the belief and confidence that our fanbase was deserving of a bigger and better stage.
“The season ticket renewal figure for next season only serves to emphasise that fact, but I am still amazed and overwhelmed by the loyalty and dedication of our supporters.
“Our focus now is to do everything we can to reward that faith with success on the pitch next season.”
Sullivan with fellow co-owner David Gold
Hammers fans will take Sullivan's words with a pinch of salt, though, given past experiences and will want actions rather than words this summer.
With around 48,000 season ticket holders having renewed and 50,000 on a paid up waiting list, West Ham will surely sell out once again and will also boast the second highest number of season ticket holders in the country behind only Manchester United.
Back in January Sullivan issued a plea to fans to give them another chance to get things right on talkSPORT.
"Bear with us and we'll have another go in the summer," Sullivan told Alan Brazil's Sports Breakfast.