Cardiff City Stadium - Jazz Richards' new home
It is a club tradition that new signings perform the act - patting their hands up and down on their head - when called upon by the fans to do so during their debut match.
But the 25-year-old defender, who signed from rivals Swansea City in July, was roundly booed by the 1,800 travelling Cardiff fans, with more taking to social media to register their anger with the new signing.
Jazz Richards is silly if he refused to do the ayatollah all game. It's not like he can avoid doing it for the next three years. Pointless— Scott Johnson (@roathboy) August 6, 2016
Shocking jazz Richards not doing the ayatollah! @BBCRadioWales he deffo heard as immers even showed him what to do..— Morgan Evans (@Morgevs99) August 6, 2016
Many fans however think that a lot of fuss is being made over nothing.
Can't believe fans are actually booing Jazz Richards for not doing the ayatollah. Get a grip - let him concentrate on his game!— The Leckwith Mole (@TheLeckwithMole) August 6, 2016
This Jazz Richards ayatollah story is embarrassing! Who boos a player on their debut over something like that? What kind of support is that?— David Williams (@daiw11) August 8, 2016
The club has released a video supposedly showing Richards doing the Ayatollah in an attempt to control the ill-feeling towards the player.
This is actually Richards' second spell at the Bluebirds. Despite being born in Swansea, he started his youth career at Cardiff before moving to his hometown club at the age of 16.
In January 2015, he was loaned out to Fulham - a move that was made permanent for the 2015/16 season.
Richards in action for Fulham last season
The move back to Cardiff was confirmed shortly after he returned from the Euros, where he was part of the Wales squad that lost in the semi-finals to Portugal.
Richards (C) lining up for Wales
In terms of his debut performance, Richards made a steady if somewhat unspectacular start to his new spell in the Welsh capital.
Alongside his fellow wing-back Declan John, he played an important part in a steady defensive effort, enabling the Bluebirds to start the season with a clean sheet away from home.
|Tackles won||Duels won||Interceptions won||Fouls made||Crosses made||Successful crosses||Touches made|
Richards in action for his hometown club
Although it was a fairly even but open game at Birmingham's St Andrew's Stadium, with Cardiff having more possession but Birmingham more shots on goal, neither side was able to break the deadlock.
The best chance of the match fell to Cardiff's new striker, Frédéric Gounongbe, who missed an open goal, blazing over from close range.
Bluebirds fans will be hoping their strike force can discover their shooting boots in time for Thursday's League Cup first-round tie at Bristol Rovers.