Jimmy Floyd Hasselbaink has told Queens Park Rangers’ official site that he wants to create a clear identity at the club in the future.
Hasselbaink took over at Loftus Road back in December, and the initial signs under his stewardship have been highly encouraging.
There is still work to be done, but Rangers have only lost two of their last 11 outings and they look a much stronger team now than they did over the early part of the campaign.
Hasselbaink now has plans to create a clear identity at QPR, as he looks to put his own stamp on the team.
“I want us to become something that people recognise – something positive, something forceful,” Hasselbaink said.
“I want people to be able to look at us and even if we weren’t wearing QPR shirts, they would know it was us. We are working at that, that identity.
“Identity is very important. We have to have a way. I want everyone to think that when they come to Loftus Road they know they will be in for a very, very hard game.
“And when we go to their grounds, it will be a hard day for the home team. We are going to give them a game and always look to win. That is the identity we want because that is the DNA of a successful club.”
QPR were tipped to be one of the favourites for promotion this season, but they never managed to live up to expectations.
Rangers are currently in 12th place in the Championship standings, and they are too far back to make a charge for the top six.
Big changes are now expected to be made over the summer, as Hasselbaink looks to create a young, British squad which can take the club forward.