Indeed, the former striker has made a plea to his old club to bring him on board to sort out the current mire they find themselves in.
Collymore is quoted as telling Boyle Sports by the Mirror: "Give me 12 months at Bodymoor to be a player liaison, to get into them, to cuddle, bollock and help them settle and understand our great club.
"Give me 12 months to meet the parents and guardians of the local kid that’s wavering between Villa or Albion, and I’ll persuade them B6 is for them.
"Let me use my profile and contacts to get players first for our club, rather than gambles and journeymen."
West Brom supporters will obviously feel far better than the Aston Villa faithful about how their season has gone.
But it's a fine line for the Baggies, of course, as one bad run next term could send the Midlands club down, too.
West Brom are safe under Tony Pulis but need to strengthen considerably this summer if they are to improve, progress and eliminate any risk of a relegation fight next campaign.
Right now, though, choosing West Brom would surely be a no brainer for any young player. So, whether it's Collymore or anyone else trying to persuade youngsters to join Aston Villa, they'll have a tough task on their hands regardless.