West Ham vice-chairman Karren Brady points out negative aspect of Everton’s recent takeover


West Ham United vice-chairman Karren Brady has commented on Everton’s recent takeover.

West Ham United vice-chairman Karren Brady has suggested in her football diary in The Sun that Everton are in danger of losing a bit identity following the takeover of Iranian billionaire Farhad Moshiri.

She said: “Everton become the latest Prem club set for foreign ownership though Farhad Moshiri, an Iranian billionaire living in Monaco, does have UK citizenship.”

“Fans will appreciate the likelihood of Everton having the cash to buy new players and hold on to Romelu Lukaku, John Stones and Ross Barkley.”

“But it comes with some loss of identity, a worrying aspect in the light of Liverpool’s experience of faraway owners.”

Everton chairman Bill Kenwright has been on the lookout for outside investment for a number of years and the Toffees had to bare witness to a number of Premier League takeovers.

But finally, Iranian billionaire Farhad Moshiri bought a stake in the club and vowed to move it forward.

The Merseyside club are widely regarded as one of the more established clubs in England, rivalling the likes of Tottenham Hotspur, Newcastle United and West Ham United for prestige and popularity.

But for so long they have lost their key players to the so-called elite clubs, and many have predicted the likes of Romelu Lukaku, Ross Barkley and John Stones to end up moving on in the not-too-distant future.

Moshiri’s investment, however, could see the club’s better players stick around and potentially joined by a number of better standard players as the club seek to become a top four side.

Brady may feel Everton are set to suffer from an identity standpoint, yet Premier League football has long lost its connection with the fans and that’s arguably the price you pay with so much money floating around.

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