It is certainly a headline-worthy statement, but it is also simply not true, as proved by Leicester City and Tottenham Hotspur this season.
The Foxes currently lead the way with just 12 matches remaining and they did it without spending hundreds of millions.
Similarly Tottenham are benefitting from a mixture of developed youth, canny investments and the odd big-money buy as they attempt to overhaul the two-point advantage Leicester currently have over them.
Tottenham have spent big on the likes of Erik Lamela, Christian Eriksen, Toby Alderweireld and Hugo Lloris, but those four players cost a combined fee of around £64.8million and they are the exception rather than the rule.
With Eric Dier, Dele Alli and Kevin Wimmer arriving in bargain deals and a whole host of young players coming through the club’s academy, led of course by Harry Kane, Tottenham have proved that spending wisely is far smarter than spending big.
Hansen’s comments also raise eyebrows when you consider the players already at Liverpool – the likes of Roberto Firmino, Philippe Coutinho, Nathaniel Clyne and Daniel Sturridge.
This is not a side starting from scratch but one that has superstars in the making and an academy to rival Tottenham’s.
So yes, it is easy to throw money at problems in football, but it is wiser to look at how Leicester and Tottenham have gone about quietly challenging for the title; building a team and ensuring those players work together, fight together and ultimately succeed together.