The Leeds owner continues to come under scrutiny with the Whites currently 16th in the Championship table.
Debate continues among Leeds United fans about whether owner Massimo Cellino is any good for the club.
It's always difficult to tell in which direction public opinion is swinging. When the world seems against Cellino, things go quiet at Leeds and, a few good results later, there are people vehemently defending the Italian online and on social media.
Those who are against the United owner, though, have made a clever move in their latest bid to reach out to the businessman.
Indeed, they have used Cellino's own quotes against him in an advert titled 'Time to go Massimo' - which stands outside Elland Road.
No evidence is better than someone's own words being used to prove them wrong in an argument and even those who stand by the owner can't deny the claims he made - which have subsequently failed to come true.
Leeds currently sit 16th in the Championship table and, despite the headlines becoming far less dramatic of late, it looks as though the Yorkshire club are still a long way off reaching a happy medium under their controversial owner.