The Hammers are in the market for a new striker after injuries to Andy Carroll and Diafra Sakho, and Turkish newspaper Fanatik reported earlier this week that Nigerian international Emmanuel Emenike is close to joining the Hammers on loan from Fenerbahce.
Yet, after manager Slaven Bilic told The Mirror that a deal for Emenike is complicated due to his loan deal with Al Ain in the United Arab Emirates, West Ham may well look to other options.
The Mirror now report that West Ham are looking into the possibility of signing Sunderland forward Steven Fletcher, who has become something of a bit-part player at the Stadium of Light this season.
With just 11 starts and five substitute appearances this season, Fletcher has scored only four goals, and with his contract up at the end of the season, Sunderland may look to move him on before Monday's transfer deadline.
It's stated that West Ham are considering a move for a striker who can immediately bed in to life in the Premier League, and Fletcher is one player on their wish list.
The 28-year-old also has interest from Celtic according to the report, but West Ham may be able to snap him up in the coming days, giving their attack a welcome boost in a shock move.
Would Fletcher be a good signing for West Ham?