The Hammers boss told reporters that his side were linked but opted to choose other targets, and are now no longer in the market for a striker amid repeated speculation.
“He’s a good player and he’s been linked with most other clubs when they get relegated because of his record," Bilic explained. "We were among those clubs in the summer, but we have chosen other options and now we are not looking for that kind of player."
Austin is one of the most desirable players on the market, having attracted plenty of attention after scoring 18 Premier League goals last season despite playing in a relegated side.
London24 accredited West Ham, Crystal Palace and Newcastle United among the suitors and a potential move to the latter two could still be a possibility as they seek to strengthen this month.
Austin’s contract at QPR runs out in the summer, suggesting that the West London side could be willing to cash in now rather than lose him for free in just a few months.
His goals could still fire Jimmy Floyd Hasselbaink’s side to promotion, yet QPR sit someway off the Championship’s top six and with that in mind they surely must consider selling him.
Palace boss Alan Pardew told Sky Sports at the weekend that he is in the market for a striker, while Newcastle’s lack of goals suggests they will look to add a proven goal-scorer.