West Ham vice-chairman Karren Brady says Sam Allardyce is feeling the pressure

Sunderland entered 2016 seven points adrift of safety.

West Ham United vice-chairman Karren Brady says Sunderland boss Sam Allardyce is feeling the pressure following comments made about Liverpool counterpart Jurgen Klopp, The Sun report.

Sunderland finished 2015 with a 1-0 home defeat to Liverpool, their fifth defeat on the spin and a result which leaves them currently seven points adrift of Swansea City and safety.

Following his side’s defeat, Allardyce took exception to Klopp’s comments regarding a robust challenge by branding the former Borussia Dortmund manager a soft German.

While Allardyce isn’t immune from trading verbals with his rivals, it did seem rather uncharacteristic and Brady believes the pressures of the relegation battle is getting to her former employee.

“One fixture tomorrow sticks out like a sore thumb — Aston Villa at Sunderland,” She explained.

“Should Villa lose, it’s only mathematically possible that they will stay up. Should Sunderland not win and beat relegation, I’ll seriously consider voting for Sam Allardyce as manager of the year.”

“Allardyce knows how to do it. The question was whether anyone could, even with a lot of transfer cash. The pressure is starting to get to him.”

A failure to beat Villa could leave Sunderland in a world of trouble, especially as their on-field performances will have a big say in who they manage to bring in during the transfer window.

The Black Cats are in dire need of an addition or two, with a lack of creativity a real problem as well as an evident need to bring in an extra defender in the event of injuries to key players.

For Brady and West Ham, the situation couldn’t be any more different as the Hammers sit comfortably in the top half and are boosted by the return of several key players from recent injury lay offs.

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