The Hammers have suffered a bizarre run of injuries in attack, with five key forwards out of action right now, serving a major blow to Slaven Bilic's men.
Manuel Lanzini missed Saturday's trip to Manchester United, whilst Victor Moses was taken off injured in the first half at Old Trafford. Factor in that Dimitri Payet, Enner Valencia and Diafra Sakho are all long-term absentees, and you begin to see why the Hammers are five games without a win.
January reinforcements may be needed for West Ham, with Payet's injury a particular blow considering his exceptional quality on the ball - and reports now suggest that the Hammers are lining up new signings.
The Sun suggest that West Ham have identified Brighton and Hove Albion winger Solly March as a player who could help them in Payet's absence, with the 21-year-old impressing in the Championship.
March, an England Under-21 international, has three goals and one assist to his name this season, playing a key role in the Seagulls remarkable unbeaten start to the season.
At just 21, March has plenty of potential, and the report states that Southampton and Stoke City are also interested in March, meaning West Ham may have to move quickly in January if they really do want to bring him to Upton Park in the New Year.