Newcastle United are expecting to be active in the January transfer window.
The Magpies spent a considerable sum of money during the summer to strengthen their squad, but some areas of weakness in their squad have been exposed throughout the campaign to date.
And Simpson has suggested that Newcastle will be active at the next available opportunity, with Steve McClaren already identifying positions he would like to strengthen in.
"We’ve had a good chance to look at the squad so far, we know there’s areas [to improve] but the one thing I would say is that so far the owner has backed us fantastically well and I’m sure if Steve goes to him in January and recognises areas that we need to strengthen again, I’d be very surprised if he [Ashley] doesn’t back us again," Simpson said.
“We all want the same thing, don’t we? Regardless of what the perception is of Mike [Ashley], he is desperate for success with Newcastle United and I’m sure he’ll do it (invest) again.”
Newcastle brought in the likes of Georginio Wijnaldum, Chancel Mbemba, Aleksandar Mitrovic and Florian Thauvin in the summer, and they have had mixed success.
While Mbema, Wijnaldum and Mitrovic have started well at St. James’ Park, Thauvin has struggled to find form on Tyneside.
Newcastle are desperate to add to their team in January, as they realise the danger that the team are under at this moment in time.
Although McClaren’s side are sitting outside the relegation zone as things stand, they are only two points clear of trouble, and Newcastle are keen to do everything possible to ensure they don’t experience another poor run of results.