IBM to acquire The Weather Co's digital assets

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International Business Machines on Wednesday announced an agreement to acquire The Weather Co.'s B2B, mobile, and cloud-based web properties, including WSI, weather.com, Weather Underground and The Weather Company brand.

The TV segment — The Weather Channel — is not included in the deal, but The Weather Co. will license weather forecast data and analytics from IBM under a long-term contract, according to a statement by the company.

The move will help bolster IBM's artificial intelligence play, Watson, by giving it access to The Weather Co.'s cloud platform, the company statement said in a statement.

The Weather Co.'s app is the fourth most-used mobile app daily in the United States and handles 26 billion inquiries to its cloud-based services each day, according to the statement.