New Liverpool manager Jurgen Klopp has asked for time to build a successful side, but suggested he could deliver the Premier League title within four years.
At a press conference to unveil the new boss, covered by the Liverpool Echo, he said that money wasn't the only thing in football and declared himself to be the 'normal one'.
The German was visibly proud to have been appointed as the successor to Brendan Rodgers, saying: "The biggest honour I can imagine to be here, one of the biggest clubs in the world.
"It's not a normal or usual club, it's a special club. I had two special clubs in Mainz and Borussia Dortmund and it's the perfect step for me."
The former Borussia Dortmund boss has acknowledged the competitive nature of the Premier League, but has stressed it is important Liverpool play their own game as they bid for success. He also calmed fears about the club's infamous transfer committee, saying he was happy having the first and last say.
He said: "This is one of the biggest problems you have here in Liverpool. Five, six or seven clubs can win the championship. We have to develop. This would be a good moment for restarting.
"It's only important we play our own game, we feel the confidence and the trust of the people. It's important the players feel the difference from now on. They have to think they can reach the expectations of the people.
"You have to change from doubters to believers."
With the wait for the club's first league title since 1990 still ongoing, Klopp was inevitably asked about whether he could handle the burden of expectation that comes with being manager of the Reds.
"History is only the base for us but you shouldn't carry 20 kilos of history in a backpack. Not always compare with other times," he replied.