Birmingham City meet Leeds United at Elland Road on Saturday.
The Blues have started the season brilliantly, and their good form has led to many sides sitting back against them to try and protect a point.
Rowett admits that his side struggles against teams that place men behind the ball, as they do not have the players suited to attacking on the front foot.
As a result, he adopted a back-to-basics approach against Brentford in midweek - a game which Birmingham won 2-0 - and it seems that he could choose to play a similar style against Leeds United at the weekend.
"We are at our best, when we counter attack into space, we can hurt teams with our pace and athleticism," he said. "That's what we did especially in the second-half at Brentford.
"I am all for exciting, attacking football. That can come in many forms, lots of possession, great movement.
"It's not something we have been particularly great at, whenever we have done it. You see what happened against the likes of Rotherham, when they drop in and make it hard to play against.
"We are good at breaking on teams, running into space, we have got some really, really quick athletic players."
Under Uwe Rosler, Leeds have always tried to take the game to their opponents, and they enjoy getting on the ball.
It is a style which has served them well so far, with the Whites having lost just twice in the league, but from Rowett's comments, it seems that it could play directly into Birmingham's hands on Saturday.
If Rowett's men can beat Leeds at Elland Road, they could move up as high as third in the Championship table, strengthening their position in the play-off places.