The Egyptian is hot property and likely to leave Stamford Bridge, but where he's headed remains to be seen.
The Egyptian spent the second half of last season on loan at Fiorentina and impressed, especially in the Europa League, and has now garnered the interest of several clubs.
It is believed Blues boss Jose Mourinho is willing to sell the player also, given he has both Willian and Juan Cuadrado in the right wing position and Salah is unlikely to get much game time, while also being a very sellable asset for the club.
That has reportedly led to a three-way fight for his services in Italy with the three aforementioned clubs all vying for his signature.
Champions Juventus are going on something of a spending spree this summer, and despite already improving their attacking line-up with the purchases of Mario Mandzukic and Paulo Dybala, apparently believe that Salah could offer them something different.
Should that bid fail however, Tuttosport insists they have also identified his Chelsea teammate Juan Cuadrado as a possible addition.
In contrast, Inter Milan are overhauling their squad after failing to qualify for Europe, and seem to have identified a right winger as a primary target. Fiorentina meanwhile, are simply keen to retain the player on loan.
In terms of price, it is thought Chelsea could ask for as much as £25 million for their man. Juventus can reportedly offer £3 million a year in wages while Inter have £2.7 million and Fiorentina only have £2.5 million at their disposal.
It will be a tough decision for the Egyptian winger though, who may fancy his chances in the Premier League still. Willian has so far proved reliable but unspectacular in the right wing role at Stamford Bridge, while Cuadrado has failed to impress since his move in January. Salah may feel he still has a chance to impress and carve out a future in England instead.