Not many Liverpool fans will have expected the deal for Roberto Firmino's move to Merseyside from Hoffenheim to be concluded so quickly.
It usually takes at least three weeks after protracted negotiations and haggling over one minor detail with the deal - with the possibility of it being off altogether.
There has been very little messing about here. After signing Danny Ings, James Milner, Adam Bogdan and Joe Gomez you could've been forgiven there wasn't much ambition from the Reds this summer after a disappointing campaign - more of a feeling that they're trying to be shrewd with their business.
But with reports from the Guardian indicating Liverpool have made the Brazilian their second most expensive player with a fee of around £29 million, there is a degree of excitement surrounding this deal.
Yes, fans may not be as knowledgeable about this particular player, but the fee and the willingness to conclude business quickly in order to try and right the wrongs of last season is most welcome for any follower of the club.
There is a desire for more for the Reds. After a season where they saw their goal tally drop by 50 in the Premier League alone on the previous season, they will want more in terms of goals - and will want the likes of Ian Ayre and the owners to do all they can to bring in more players capable of finding the net on a regular basis to the club.
Carlos Bacca is a name that has been strongly linked and his role and scoring record over the past few seasons with Sevilla suggest he could be ideally suited to Liverpool in order to address some of their weaker areas - just the one big signing isn't going to change too much, though it does give people associated with the Reds a lift.
Even after the disappointments of last season, the signing of Firmino shows a bold side to the club, and one hopes that continues for the rest of the window.