The West Ham co-chairman has been discussing the forward's future.
The West Ham United forward struggled for form, game time and fitness at Upton Park last season and was loaned out to Queens Park Rangers.
However, Gold says the Argentine's future will lie with the Hammers for now.
Indeed, asked by a West Ham fan on Twitter about whether Zarate will get more playing time at the east London club next season, the co-chairman suggested the slate will be wiped clean under new boss Slaven Bilic, with everyone getting a chance.
Sam Allardyce was criticised for his handling of the 28-year-old, who was rarely played and, when he was, it was often out of position.
The slate has been wiped clean and under Slaven everyone will get their chance. dg https://t.co/3WIVe5843F— David Gold (@davidgold) June 11, 2015
@davidgold under allardyce zarate didnt get a chance and was even loaned. Will he have more playing time this season?— Nicholls (@nicholls2802) June 11, 2015
Zarate has his work cut out impressing the Hammers faithful, of course, as attitude and work-rate are paramount to success and, despite any complaints he may have about unfair treatment, the Argentine didn't exactly display those two qualities in abundance.
Under Bilic, however, there may just be a striker in there somewhere for West Ham...
Can the 28-year-old shine at Upton Park?