Sunderland boss Dick Advocaat has been talking about the significance of preserving the club's Premier League status for next season after the weekend's 2-0 win over Everton at Goodison Park.
The victory, which was the side's third win under the Dutchman, moved the Black Cats out of the bottom three, as they climbed above both Hull City and their fierce rivals Newcastle United.
Advocaat is quoted in the Northern Echo stressing that a new TV deal on the horizon can help the club's finances going forward as they try and secure their Premier League status beyond this season and next.
“This is such an important season, with so much at stake because of the money that is involved for Premier League teams next season," he explained.
“What I would like is if we can keep the club in the Premier League, that we look to use the money and the opportunity to rebuild properly next season. Hopefully they can make a good set-up - that is important.”
Three huge games remain for Sunderland with a very difficult looking run-in. They have a home game against Leicester City at the Stadium of Light before testing trips to London to take on Arsenal and then Chelsea.
It's conceivable that their points total may be all they end up with come the end of the campaign, though they will see their final home game as an opportunity to strengthen their position.
A win against the Foxes could secure their safety, but failure to pick up any more points leaves the door open to the teams around them.