Eddie Howe is a massive fan of the striker, signing him with Burnley after failing to do so as Bournemouth boss.
With QPR and Burnley on their way down two very talented strikers will be going with them. Danny Ings and Charlie Austin are the players in question and Premier League clubs are already circling for their signatures.
But should a newly promoted team be after the latter? It is certainly a deal that would make sense.
AFC Bournemouth are set to embark on their first ever Premier League campaign and a new striker is high on their list of priorities, Austin would be a brilliant signing - who has history when it comes to Bournemouth and Eddie Howe.
Austin spent the 2009 pre-season with Bournemouth whilst a Poole Town player. Bournemouth, who were remarkably in League Two at the time, wanted to sign him. Unfortunately they were under a transfer embargo because of their troubled finances - Austin went to Swindon Town instead.
In the years since both Bournemouth and Austin have come a long way. Howe got his man, signing him for Burnley, but it is Austin at Bournemouth that was his dream six years ago.
Now, with a financial windfall from promotion to the Premier League, Burnemouth should try and finally bring in the player they have wanted for so long.