Cottee conceded that there is a chance Sam Allardyce won’t get a new contract to stay at the club beyond this season, suggesting that the club needs to be careful over who they appoint if they do decide to move on.
“What I would like is for someone to come in who understands West Ham football club. You can get someone like Avram Grant who didn’t have a clue, he had no idea what it meant to the fans,” said Cottee.
“The last thing we want is for the club to appoint someone who doesn’t bring anything – I’m fed up of people coming in who don’t care about West Ham.”
Allardyce may not be the most tactically intelligent or sophisticated manager, but he does care about the club.
He’s endured some difficulty since he took over at Upton Park and has got the side back into the Premier League where they have consolidated.
Having a manager who knows all about the significance of that connection between the club, the fans and the identity of the team is very important.
West Ham have a very exciting future, with cheaper tickets at the Olympic Stadium and the possibility of European football in the future.
However, the progress they clearly crave may not come about as quickly if the club doesn’t make the right decisions over the men or women who guide the side forward over the next few years.