Tottenham Hotspur manager Mauricio Pochettino has told the London Evening Standard that his side will continue to struggle to compete against Manchester City, Manchester United and Chelsea as they simply do not have as much money as the three Premier League giants.
Tottenham are not able to go out and spend exorbitant amounts of cash on high-profile stars to upgrade their team, and Pochettino believes it puts them at a disadvantage to some of their Champions League=chasing rivals.
It means that Spurs have to figure out a different formula for success and Pochettino wants to make the Lilywhites a unique club in the future.
“Tottenham have a great potential to fight for the top four," he said. "Maybe it is not easy to fight against Manchester City, Manchester United or Chelsea because they have behind them a big financial potential and every year they spend a lot of money and sign players who quickly perform well.
“Maybe our project needs to be different. We need to create our own project, our own philosophy. I think that we need to deliver that because Tottenham is different to another club. Better or worse — I don’t know. But we need to create our own philosophy and to be special because we are Tottenham."
Tottenham's approach to creating this philosophy at present seems to be to entrust young players and make White Hart Lane a place for them to develop.
Spurs have brought through a number of academy graduates this season, while they also appear to be targeting players who are in the early stages of their careers - with Dele Alli being snapped up from MK Dons in the previous transfer window.
It means that Pochettino's project is clearly a long-term one and the hope is that, once the squad have fully developed, it will be easier for Spurs to compete with some of the biggest teams in the country.
The north London side have performed below expectations for far too long and Pochettino is trying to wake them from their slumber by creating an innovative policy to deliver success to the club in the coming years.