Ex-Manchester United star Andy Cole explains why West Bromwich Albion will not sell Saido Berahino

Saido Berahino has been linked with Tottenham Hotspur and Liverpool, but Manchester United great Andy Cole believes that West Bromwich Albion will not sell him.

Former Manchester United and Newcastle United striker Andy Cole believes that West Bromwich Albion will not sell Saido Berahino this month.

The 21-year-old striker has been linked with a move away from The Hawthorns in the January transfer window, with Premier League top-four chasing duo Tottenham Hotspur and Liverpool reported to be interested.

Berahino is considered as one of the most promising young English players and is of huge importance to West Brom.

On Saturday, the youngster proved his significance once again when he scored the only goal of the Premier League clash between the Baggies and Hull City at The Hawthorns.

Cole, who played for Fulham and Sunderland among other clubs, believes that West Brom will not sell Berahino.

"He's got a great opportunity at West Brom,” the 43-year-old told BBC Sport. “I’d be surprised if they sold him in January because they need goals, but in the summer for sure.”

Cole’s argument why West Brom will not sell Berahino makes sense. The youngster has just returned to form and is scoring goals again, and the Baggies need him to do that to survive in the Premier League.

Of course, a big bid could make things different, but then West Brom will have to find a replacement. Not many good and in-form strikers are available at the moment.

Given Berahino’s talent and status in the English game, West Brom will very likely have to let go of him at the end of the season, but for now they should do all they can to keep hold of him.

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