The former chairman of the north London side has previously heaped praise on the pacey winger and did so again last night - when Lennon wasn't even playing.
Indeed, the Tottenham wide man didn't start last night's Europa League defeat to Besiktas, instead coming on in the second half.
But that is a trend that has extended to the league this season and Lord Sugar is far from pleased that boss Mauricio Pochettino isn't starting the 27-year-old on a regular basis.
According to the former Spurs chairman, the fact that Lennon was a 'one-trick pony' has now had a reverse effect as opposition sides have forgotten what he is capable of.
I don't know why MP does not start with Lennon in PL games he leaves him on the bench then brings him on with 20 mins to run— Lord Sugar (@Lord_Sugar) December 11, 2014
Tottenham's defeat to Besiktas last night represents a missed opportunity for Pochettino's side. The north London club could have topped their Europa League group going into the knockout rounds.
Instead, Spurs will now either face a winner of a different Europa League group or a team that has dropped out of the Champions League as a consequence of finishing second.