Apple's market cap tops $700 billion

Technology giant Apple is now worth more than $700 billion.

Apple has hit another huge milestone today with its worth hitting more than $700 billion.

AAPL stock price ticked over the $119.65 point earlier today and before the 7-1 stock split, that occurred earlier this year, a single share of Apple stock would have been worth $837.13.

The last AAPL stock peak was back in 2012 when it reached the $100.01 mark. In the 2013 that followed though Apple's stock plummeted as investors began to question CEO Tim Cook and Apple's product line. 

Recent months have seen Apple's stock rise back up, likely due to the confidence that in the new iPhone 6s and the monetisation potential of Apple Pay, as well as the excitement surrounding the highly anticipated Apple Watch.

Unsurprisingly Apple is still the world's most valuable company and is close to doubling the value of the second most valuable which is Exxon, worth around $400 billion.

We will have to wait for the results from Apple's holiday quarter to really see how successful the new products have been. Analyst Ming-Chi Kuo predicted that the tech giant will  sell 71 million iPhones in the holiday quarter, and Apple themselves have predicted their holiday revenue to be in the $66.5 billion mark.

Famed Apple investor Carl Icahn have previously stated that Apple stock could one day be worth $203 a share and at that level Apple would be worth more than a trillion dollars. 

Icahn isn't the only one who has high hopes for AAPL. Omega Advisors' Steve Einhorn and Reuters Global Investment Outlook have also echoed the trillion dollar statement.