So yesterday Nokia teased up with an image of their next hardware venture. It was a black box that quite frankly could have been anything, but many speculated that it might be a TV set-top box that ran the new Android TV operating system. As it turns out we were all very wrong.
Today the company who were bought by Microsoft for $7.2 billion just a few months ago announced their all-new tablet, the Nokia N1. It looks like an very nice tablet indeed but its resemblance the Apple's iPad Air is uncanny.
We'll cover the design and similarities with Apple's device first.
First of all the screen size and screen resolution are identical to the iPad Mini; the N1 has a 7.9-inch display with a resolution of 2048 x 1536. Obviously no company has intellectual property rights over display or resolution, but make of this what you will.
The rear shell is also made from a single piece of anodised aluminium that curves round at the edges, the only difference here being that the Mini has chamfered edges whereas the N1 didn't fancy those. It even has exactly the same button, speaker grill and headphone jack placement as the iPad.
Here's where the differences start: as already mentioned there are no chamfered edges and the charging port, despite looking exactly like a lightening port, is actually the all-new reversible type-C USB connector. The N1's 7.9-inch display is fully laminated and the device in slightly thinner and lighter than Apple's offering.
Now we've got he controversial design out the way this is what's under the hood.
Powering the N1 will be a 2.4GHz quad-core Intel Atom Z3580 processor, which will be complemented by 2GB of RAM. You will get 32GB of storage and an 8MP rear and 5MP front-facing camera, there are also two colour options: "Natural Aluminum" and "Lava Grey". The N1 will ship with Android 5.0 Lollipop and the "Z Launcher", which is gesture feature that lets you scribble letters on the screen to search what you have installed no your device.
It isn't very clear whether this tablet was entirely Nokia's design (it certainly doesn't look like the Finnish workmanship we're so used to) or whether this was part of a new initiative to licence their brand name out on third-party hardware developers. Anyway, with regard to price and release date, it will cost you $249 and is launching in China next February followed by the rest of us sometime thereafter.
To see the tablet in more detail check out the reveal video below.