It's not going too well for the Xbox One in Japan since it's launch in the country about 3 weeks ago. The company sold only 23,562 consoles at launch, and a mere 1,314 consoles in it's third week on sale.
Famitsu, a Japanese gaming magazine, asked Takashi Sensui, head of Xbox Japan, whether the company were happy with the way things are currently progressing in Japan, he replied, 'it's not as though we're satisfied with the current sales state.
'We hope to continue through taking user feedback and improving [the Xbox One] and offering content that everyone can enjoy,' he continued. 'We are also aware that reaching out to let more people know about the Xbox One is vital.'
Xbox aren't ready to give up just yet however, with Sensui commenting that 'the current console generation has become very long,' and 'we hope to lay out a long-term vision and to focus on publicity for our console. Taking the first step was very important, and as for how to permeate the market from here, we hope to continue to do our best.' Thanks, Kotaku.
The comments from Microsoft come after Famitsu revealed the Xbox One launch was lagging in comparison to the Xbox 360's launch in the country some year's ago. For comparison, the Xbox 360 sold 62,135 units in it's first couple of days in Japan, and the original Xbox garnered 123,929 sales on it's launch weekend. So, there's a definite trend here.