Almost half of Leonardo Ulloa's shots this season have ended up in the back of the net.
The Leicester City striker, coming of age at 28 after a journeyman career, has already struck five times in five Premier League appearances - and his eye for goal has excited former striker and current Foxes first team coach Kevin Phillips.
The only Englishman to ever win the European Golden Shoe after returning 30 goals in a single season, Phillips believes Ulloa will "be huge for [Leicester]" this season.
With 11 shots on goal and six on target, Ulloa is on hot form and has already scored against some of the country's biggest clubs like Arsenal, Everton and Manchester United.
"Leo’s have five already and that’s massive," exclaimed Phillips on Sky Sports.
"No matter what league you’re in, to have a player get five in five is a great scenario, but to do it in the Premier League, coming from the Championship, with people questioning whether you can make the step up, is amazing.
"He’s growing and growing as a player, getting better and better and those goals will just add confidence. He’s a player we need to keep fit because he’s huge for us."
Leicester City travel to Crystal Palace for their next game, on Saturday, September 27.