Has the bubble burst at AS Monaco?
The club would say no but it would certainly appear as though the purse strings have been significantly tightened at one of last summer's biggest spending European clubs.
After a 2013-14 summer in which they spent ludicrous amounts of money to bring in the likes of Joao Moutinho, James Rodriguez, Jeremy Toulalan, Geoffrey Kondogbia and Radamel Falcao this summer has been far less extravagant.
They have spent very little, bringing in just three players in Aymen Abdennour, Fabinho and Maarten Stekelenburg but selling the likes of Falcao and Rodriguez to Manchester United and Real Madrid respectively.
Many reasons have been mooted. The rich Russian owning the club's massive divorce bill, a settlement with the French Football Federation for tax reasons (believed to be around £40 million) are among the theories. Regardless, the club's main sponsors are not believed to be impressed. As Manchester United and Real can now cash in on the marketability of their respective Colombian stars - Monaco are now bereft of big faces, something Afflelou are reportedly irate about.
The opticians are irritated after investing in the club last summer but that now they have to watch their two biggest draws leave the club just 12 months later.
A report in Le Parisien has suggested that they have written to the club hierarchy to make their grievances well known to the board.
Afflelou currently have a contract with Monaco until the end of the current season, and it looks increasingly like the departure of Falcao to United and Rodriguez to Monaco will see this partnership end.