Whisper it quietly, but West Ham may have one of the under-the-radar signings of the season on their hands.
Diafra Sakho signed in the summer for a paltry £3.5 million, a bargain for a striker who scored 20 goals last season, even if it was in France's Ligue 2.
Compare that to the likes of Ross McCormack, who cos Fulham £11 million from Championship side Leeds, and Blackburn pricing Jordan Rhodes out of the market at £10 million plus, and the Hammers should feel positive about the 24-year-old addition.
Sakho has revealed he sets himself an ambitious target to find the net each time he plays in front of his home support, telling West Ham's website:
"Whenever I turn out at the Boleyn Ground, the minimum I'm aiming for is to score once!
"The atmosphere is so, so different to France. Here, even when you make a run to win back the ball, perhaps chasing a lost cause, the fans appreciate it and applaud you. It gives you that added incentive to give even more for the supporters and for the club."
Sakho has featured just once in the Premier League so far, as a substitute against West Ham, and also played against Sheffield United in the League Cup.
With Andy Carroll out injured there is potential for him to make his mark, and he will need to begin fulfilling his goals to ensure he gets noticed.
If he can reach double figures in the league in his debut season, the money invested in him will certainly begin to look like it is well spent.