Arsenal may have been strongly linked to Mario Balotelli, but AC Milan might just have been the ones doing all the running.
Club president Silvio Berlusconi revealed today that he feels he has lost out thanks to the World Cup.
Italian newspaper Corriere dello Sport report him as stating: "Balotelli after the World Cup has lost value. We were in talks for €35 million."
He continued to add that the striker's disappointing showing had cost him money on a personal level, but did not reveal the name of the club involved.
CdS speculate that it could have been Arsenal, not naming any other club.
The Gunners were linked heavily to the former Manchester City striker, but Arsene Wenger has publicly denied they are interested in him.
Balotelli scored in Italy's opening game against England but that was his only contribution as a goal threat, and was substituted at half-time in their closing defeat to Uruguay.
Even if Arsenal were interested, Milan's demands to fetch a high asking price certainly took a hit, with questions over the striker's maturity were shown to still remain.
He committed four fouls in the opening half against Uruguay, as many as he had during the entire tournament prior to that, with his indiscipline leading to his substitution.