Twitter followers of Piers Morgan are guaranteed a number of things in their news-feeds: anti-gun sentiment, the odd mention of Jeremy Clarkson, live text cricket commentary and football posts.
The last one has seen him regularly attempt to wind-up 'Shrek' - his name for Manchester United forward Wayne Rooney.
Writing in the Daily Mail two years ago, Arsenal supporter Morgan reflected on what made him fall in love with the social network: "Oh the joy when I realised you could tweet Manchester United stars personally, ridiculing them for everything from their dodgy haircuts to offensive swimwear. And even more delicious when they began firing back like enraged Rambos on acid."
He added: "Winding up sportsmen or celebrities on Twitter has become my favourite hobby."
Indeed, Shrek is a nickname he has called the hotshot for many years, yet now, just ten days away from the England national football team's first FIFA World Cup group game against Italy in Manaus, Morgan has changed his tune, substituting the banter/abuse for support.
"Only in England would we be trashing our best player before a World Cup. Get behind Wayne Rooney for god's sake - he's brilliant," said Morgan.
Rooney underwhelmed in his most recent outing in a Three Lions shirt, returning a sub-par performance against Peru at Wembley Stadium. However, the striker is returning to a full bill of fitness. As such, he has retained his starting role and will play a bulk of the friendly today at the Sun Life Stadium against Ecuador, in Miami, in order to enhance his form heading into the Italian showdown on June 14.
Rooney starts the Ecuador game on the left, playing in the same three-man attack as Arsenal star Alex Oxlade-Chamberlain and Everton prospect Ross Barkley. They will be fielded just behind Liverpool's recent acquisition Rickie Lambert.