Reds manager wants "hungry" players. Rodgers and his team of coaches even conducted a three-hour meeting to discuss transfer targets.
To borrow the informal definition of the word, Brendan Rodgers' management of Liverpool this past season was wicked - the Ulsterman's adherence to aesthetically-pleasing and attack-minded football captured the imaginations of the football-loving public and their performances, particularly at Liverpool, were made for TV; it is no wonder they collected the most revenue from broadcasting streams in 2013-14.
Liverpool finished second in the Premier League table. This, after they appeared to be a lock for the title after embarking on a seemingly unbeatable hot streak, however, they suffered hiccups against Chelsea and Crystal Palace which thus surrendered their advantage and allowed Manchester City to take the lead.
For the 41-year-old Reds boss, there is no rest for the wicked: "Our work has started already," he told the club's official website, after a three-hour meeting designed solely to discuss their anticipated activity in the upcoming summer market, potential transfer targets and funding.
"There is certainly no complacency; we're hungry to succeed here. As much as we've had a good season, we want to go one better next season if we can," said Rodgers.
"This is an ever-evolving league; it gets better every season. We're in a league where there are not just British players - this is a league that is full of world-class players. We need to draw on the positives of this season - of which there are many - and we need to add players that can come and improve us. That's key for us."
Liverpool have been linked with a plethora of stars including Javier Mascherano, Adam Lallana, Emre Can, Loic Remy and Daniel Parejo.
"It's about taking in players that have hunger; you've got to retain your hunger and bring players in of that profile, as well as the other attributes I want, which is the technical capacity in the game and tactical intelligence."