The deal was announced today on Sky's press release webpage. Virgin will continue having access to all the current sports and movie channels it is already broadcasting. In addition the following new channels will be added to Virgin's portfolio: Sky Sports 3 HD, Sky Sports 4 HD, and Sky Sports F1 HD, Sky Sports News HD and Sky News HD.
All the new content will be available to Virgin Media users with the appropriate subscription packages. Subscribers who want to watch all this new content on the go will have to install Virgin TV Anywhere on their mobile device or tablet. This is the first time Sky has allowed Virgin to distribute any of its content via the mobile application.
Sky also announced that those who are subscribed to sport and movies via Virgin Media will be able to access such channels through their own Sky Sports and Sky Movies applications.
Sky's chief executive Jeremy Darroch said: “We’re pleased to have extended our partnership with Virgin Media, which increases the reach of our content and reinforces our broadly-based approach to growth.
"This agreement builds on our long-standing relationship with Virgin Media, enabling us to deliver our great channels to even more homes across the UK and opening up additional sources of revenue.”
The press release claims that the new agreement will help Sky and Virgin to build an even stronger relationship
Tom Mockridge, Virgin Media’s CEO said: “We are excited our customers will be able to watch even more great TV from Sky on more devices as a result of the most extensive agreement ever signed between Virgin Media and Sky.
"This promises to be a fantastic summer of entertainment and our customers, whether at home or on the go, will get to enjoy Sky’s range of channels for years to come as a result of our investment.”