Surely the expectations for the new man are loud and clear?
When David Moyes was given the job at Old Trafford, it seemed as if they wanted to continue the emphasis of giving the man in the hotseat the time needed to build their own team. Moyes lasted less than a year.
In a way it shows how football has changed since Sir Alex Ferguson took charge at Old Trafford in 1986 to how it is now. Indeed, Ferguson was on top of the game during the time when commercialisation, money and ‘the business’ was becoming more and more of a factor in the game.
But as has been written in a couple of newspaper columns following Moyes’s dismissal at Old Trafford, United are now no longer the side that affords their manager time.
In Ferguson, they had a manager in charge of their club that many would regard as a genius in his field, who presided over an unprecedented era of success. It wasn’t easy for him at the start either as his first trophy arrived in 1990 when he was under pressure.
But there wasn’t the pressures then. There will not be the same luxury afforded to Moyes’s successor as there was to Ferguson.
Manchester United are one of the most profitable clubs in the world, and given the nature in which they are financed, they need to be competing at the highest level. They need to be in the Champions League where all the big money is, where they can attract the best players to stay there and compete at the top. Also, the ownership of football clubs has become a lot more different in the 21st century.
If David Moyes had managed to keep United in Europe’s top competition going into next season, he will have inevitably had more time at Old Trafford, one would have thought.
But for whoever replaces the Scot at Old Trafford the objective is quite clear. United must compete at the highest level, year after year - both on the domestic front and in the Champions League. Not only is it what the club’s hierarchy wants and expects, but the fans as well.